How long until Cyber Monday 2024?
Cyber Monday is one of the biggest online shopping events of the year, and 2024 on 29.11. until 02.12.2024 promises to be another year full of affordable bargains and great offers. However, to make the most of this shopping day, you need to be smart and follow some tried and tested tips and tricks.
In this article, we will give you valuable advice on how to make the most of Cyber Monday 2024. Whether you’re looking for tech, fashion, homeware or other products, we have the best strategies to make sure you snag the best deals.
Learn how to find the best deals early by searching for discount codes and subscribing to newsletters from your favorite online stores. We will also explore the importance of comparison pricing and reviews to ensure you get high quality products at unbeatable prices.
Prepare yourself as a buyer and seller for Cyber Monday 2024 and take a few minutes to read our helpful tips and tricks. Don’t miss the chance to grab the best bargains of the year or to offer your products as a retailer.
What is Cyber Monday?
Cyber Monday has become an integral part of the Christmas shopping season in recent years. Originally conceived as an online counterpart to Black Friday, this day has developed into one of the most important shopping events on the web.
Cyber Monday offers shoppers a unique opportunity to take advantage of exclusive online offers and discounts that are only valid on this day, mainly in the technology and software sectors.
Cyber Monday originated in the USA and dates back to 2005. At that time, retailers noticed a significant increase in online sales on the Monday after Thanksgiving.
To capitalize on this trend, they began to offer special deals and discounts for online shoppers. Since then, Cyber Monday has developed into an international phenomenon.
The history and significance of Cyber Monday
Although Cyber Monday and Black Friday are both popular shopping days, there are some important differences between the two.
Black Friday traditionally marks the start of the Christmas shopping season and takes place on the day after Thanksgiving. On this day, retailers offer massive discounts and special offers both online and in physical stores.
Cyber Monday, on the other hand, focuses exclusively on online retail and takes place on the Monday after Black Friday.
Tips and tricks for shopping on Cyber Monday
When shopping on Cyber Monday, it is also important to be careful and pay attention to safety.
- Pay attention to secure payment methods. When shopping online, use secure payment methods such as purchase on account, PayPal or credit cards with a secure payment process.
- Avoid fraudulent websites and offers. Be wary of unusually suspiciously cheap offers (possibly counterfeits) or websites that do not appear trustworthy. Always check the reputation of the online store, the legal notice and information such as data protection, delivery times and shipping costs before you make a purchase.
Cyber Monday Shopping Tipps
### 1. Compare prices
Compare the prices of the products you want to buy on different websites. There are many price comparison websites that can help you with this. websites such as idealo.de, billiger.de, vergleiche.de or preisvergleich.de show the prices of different online stores for the same product. This allows you to quickly find the best prices.
### 2. Search for discount codes
Many online stores offer discount codes for Cyber Monday. Search specifically for discount codes to save even more. Discount codes can be found in various ways.
Some online stores publish discount codes on their website or in their newsletters. Other stores only offer discount codes via partner companies, such as influencers or voucher sites. You can find discount codes on websites like RetailMeNot.com.
To redeem a discount code, you must enter the code in the field provided on the online store’s website. The discount will then be automatically deducted from the order value.
Another way to become aware of offers at an early stage is to subscribe to newsletters from the online stores you want to buy from. These newsletters often contain information about upcoming offers and discount codes.
### 4. Use apps
There are many apps that can help you find the best deals. For example, apps like ShopSavvy and PriceGrabber can help you compare prices from different online stores.
Maximize your savings on Cyber Monday
There are many online shopping tools and resources that can help you make the most of Cyber Monday. Here are some of the best tools and resources:
### 1. CamelCamelCamel
CamelCamelCamel is a website that helps you track the price history of Amazon products. You can find out how much a product has cost in the past and whether it is currently on offer at a good price.
### 2. Honey
Honey is a browser extension that automatically finds and applies discount codes when you shop online. It works with many online stores, including Amazon, and can help you save even more.
### 3. Rakuten
Rakuten is a website that offers you cashback on purchases from many online stores. You can receive up to 40% cashback on purchases.
### 4. Google Shopping
Google Shopping is a search engine that allows you to compare products from different online stores. It also shows you ratings and prices for each product.
Online shopping safety tips
If you are shopping online on Cyber Monday, you should also follow a few shopping safety tips. Here are some important points you should consider:
### 1. Be careful when entering payment information
Make sure you are shopping on a secure website when you enter your payment information. Look for the lock symbol in the address bar of your browser and the URL that begins with “https“. These symbols indicate that the website is secure.
### 2. Use strong passwords
Use a unique and strong password for every online store you shop at. Do not use simple passwords such as “123456” or “password”. Instead, use a combination of letters, numbers and special characters.
You can also think of a long sentence and always use the initial letters. Most people can remember this well.
### 3. Be patient
Cyber Monday is a big shopping day, and the websites of online stores can be overloaded. Be patient and try again later if a website loads slowly or crashes.
The ordered goods will probably also be delivered a little later. All logistics providers have a lot to do on these days. But the seller should always keep you informed of the current status. If the retailer does not do this, you should be skeptical and possibly cancel the order.
### 4. Avoid public WLAN
Avoid shopping with a public Wi-Fi network, as this can be unsafe. Use your own private network or a secure VPN instead.
The figures take into account the entire Cyber Monday and Black Friday promotional period. Data from: HDE
Four tips on how you can prepare for Cyber Monday as an online retailer.
Start early. If you want to sell on Cyber Monday, you should define and calculate your offers as early as possible. With what offer can you stand out from the crowd? What cross-sell and upsell opportunities can you offer to get a better ROI?
Offer several payment systems. Use PayPal, credit cards, Amazon Pay and if possible purchase on account. Don’t charge fees on your Cyber Monday offer that make it more expensive.
Be patient. This makes the offer more effective and you can focus your advertising budget on the days from 29.11. to 29.11. until 02.12.2024. More and more retailers are also offering a whole week of special offers, the so-called “Black Week”, the week before Cyber Monday.
Offer your deal via mobile apps. Give further discounts when customers buy through your app or a third party app. You can offer your Cyber Monday Deal in apps such as “Mein Prospekt”, “kaufDA”, “Mein Deal”, “Markt.de”, “rebuy”, “Digitaler Marktplatz” and of course on the well-known marketplaces such as “Kaufland”, “Amazon” and “eBay”.
1) Start planning now.
Make sure your budget is big enough. They may need more money for the production of physical products. Order the products from the wholesaler or factory in good time. Also take into account that there may be delays in transport and customs clearance.
Plan for an advertising budget and other marketing costs, such as for email marketing.
You need money for packaging, shipping and return costs. If you take over fulfillment yourself, plan for temporary staff.
2) Create an email marketing campaign.
If you’re looking for ways to make Cyber Monday sales more efficient, consider email marketing.
This type of marketing allows you to send messages directly to customers who have expressed interest in your products or services.
Start informing your existing customers about the Cyber Monday offer a week in advance and via pop-up banners on the website.
Use email marketing to help prospects secure the offer. Offer a link directly to purchase.
After the sale, you can increase sales by cross-selling or up-selling directly by email.
3) Set up a landing page.
A landing page is a website that is created specifically with your Cyber Monday offers.
The site is specifically designed to convert visitors into leads. It is also called a lead generation page, sales page or squeeze page.
These pages can be self-created or hosted by a third-party provider, such as LeadPages.com, ClickFunnels.com or Unbounce.com.
TemplateMonster or Canva offer templates that you can use to quickly set up a landing page with text, images and forms.
4) Inform or search for fulfillment providers in good time
If you already use a fulfillment center, please inform it in good time about the higher order quantity and delivery of goods for the promotional period. This helps the provider plan for the extra work and staff to ensure smooth order fulfillment.
Advise in time the goods for Cyber Monday that need to be stored.
You don’t have a fulfilment provider yet?
Then you should contact a Request provider. Storage capacities and order processing are limited. Amazon’s warehouses are already quite full. Personnel must be scheduled in good time.
Take care of an ERP system, such as Billbee or weclapp, which can automatically retrieve the orders from the various sales channels (multi-channel).
The fulfillment service provider then automatically calls up the orders in the ERP system and starts processing the order.
Discuss with the fulfiller how long order processing can take and inform your customers about this when they make their purchase.
For example, there are online retailers who have around 40,000 orders during the Cyber Monday promotion period. These cannot be picked, packed and dispatched in one day. Fulfillment service providers sometimes need 5 working days for this.
Do you have a situation where the goods come from abroad and need to be forwarded to the buyer? Then take advantage of our cross-docking service.
Using an external fulfillment provider helps you as an online retailer to manage incoming orders with returns on promotional days. Process orders automatically and save on fixed costs.
Find out about the fulfillment costs in advance. Using an external provider helps you as an online retailer to process incoming orders with returns in an automated way and to save costs.
